PHILADELPHIA FLYERS CHIEF BUSINESS OFFICER MIKE SHANE NAMED TO SPORTS BUSINESS JOURNAL’S 2021 CLASS OF FORTY UNDER 40 AWARD WINNERSApril 6th, 2021
PHILADELPHIA (April 6, 2021) – Yesterday, Sports Business Journal announced its 2021 Class of Forty Under 40 Award winners, including Philadelphia Flyers and Wells Fargo Center Chief Business Officer Mike Shane. Each year, Sports Business Journal, the country’s premier sports industry publication, highlights the best young leaders in the sports industry, including league commissioners and officers, team and media executives, brand-side marketers, and more.
Shane, who joined the organization in April 2019, received this prestigious award in recognition of his impressive, fan-focused accomplishments in just his first two years with the Flyers and Wells Fargo Center. Under Shane’s leadership, the Flyers launched a reimagined season ticket membership program with an emphasis on flexibility and tenure, achieved league-high Twitter engagement, saw the top retail e-commerce performance in team history, and introduced a first-of-its-kind, second-screen viewing experience as a companion to the NBC Sports Philadelphia and NBC Sports Network broadcasts of the 2020 playoffs. Under his leadership and fan-first mindset, the organization has built a new, cutting-edge business strategy and analytics department, developed impressive community outreach programs, and much more.
“Mike is one of the brightest, hardest working, and most innovative executives in professional sports, and our organization is lucky to have him,” said Valerie Camillo, President of Business Operations for the Philadelphia Flyers and Wells Fargo Center. “Philadelphia is the most passionate sports town in the country, and Mike matches our fans’ passion every day by working tirelessly to deliver the best fan experience in hockey to the Flyers faithful. Mike is always thinking about our fans, and it shows in every aspect of what he does."
Under Shane’s leadership, the organization started the Flyers Hometown Assist program, which provided a half-million dollars in free advertising assets to five local, small businesses impacted by COVID-19. Shane was also instrumental in establishing the Flyers Frontline Families Program Powered by Belfor, which has allowed the Flyers to host one frontline family at each Flyers home game – even before the arena was open to fans.
During the pandemic, Shane has led innovative campaigns to keep fans engaged - both digitally and through traditional media - ultimately helping the Flyers reach record-breaking marks in television ratings, starting with their season-opening win over the Pittsburgh Penguins, which was the most-watched NHL regular season game on NBC Sports Network, amassing an average Total Audience Delivery (TAD) of 972,000 viewers, only to be outdone by the Flyers’ NHL Outdoors at Lake Tahoe game vs. the Boston Bruins. The marquee outdoor event averaged a TAD of 1.068 million viewers and was the first time that an NHL regular-season game exceeded 1.0 million viewers on NBCSN. Shane also led the organization's development of new, highly successful outdoor events while the arena was closed to guests, highlighted by Winter on Broad Street: A Holiday Light Spectacular! presented by Dietz & Watson.
As Chief Business Officer, Shane is involved in nearly every facet of the Flyers and Wells Fargo Center’s business operations, from ticketing and corporate partnerships to business strategy and analytics, marketing, and more. He also oversees business operations for the Philadelphia Wings (NLL) and Maine Mariners (ECHL).
Among the past Forty Under 40 Award recipients are Scott O’Neil (CEO, Harris Blitzer Sports & Entertainment), Renie Anderson (EVP/Chief Revenue Officer, NFL), Brian Cashman (General Manager, New York Yankees), Bethany Donaphin (Head of League Operations, WNBA), and many more.